As one of our offerings, we track brands, campaign and industry media activities with analytics that illustrate the different share of voice and monitoring metrics using our proprietary tools, the ‘Brandteon and Trendteon”. While the brandteon craws news from blog platforms and social media platforms, the trendteon is an analytical tool for campaign and influencer management. These tools help to gauge media visibility and brand perception; media spend and overall campaign or project evaluation.